Geraldine Sim

Co-Founder

Geraldine firmly believes that form must follow function. She keeps her eyes out for current trends, but remains unwavering in her focus on what truly matters: the human person. Her experience revolves around creative works in advertising, design, handmade crafts, and extends to wellness and energy management. She reaches out to families with that creative drive, which is charged by her values and decision to be close to her six children at home.

Daniel Chan

Co-Founder

Daniel's work has taken him across several sectors, from media and communication, academia and training, broadcasting, to community engagement and advocacy. He is driven by issues of social and economic justice, and so reaches out to like-minded entrepreneurs and business owners. He believes that when their families are secure, then the rest of society will be too.